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Sharpening Your Marketing Skills


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Sharpening Your Marketing Skills

When I opened the first store for my business, I expected the customers to pour in. Unfortunately, the first week of operations, I only helped about 50 people. I quickly realized that attracting customers was a little harder than I thought it would be. In an attempt to stay in business, I worked with a friend of mine who knew a little more about marketing. Together, we were able to form a plan of attack, and within a few weeks we had turned things around. If you are in the same boat, check out my website. You can learn how to sharpen your marketing skills, so that you can love your job.

Latest Posts

Are You Opening An Upscale Boutique And Spa? 3 Benefits Of Using Scent In Your Marketing Plans
3 February 2020

Marketing your new boutique and spa requires you t

3 SEO Strategies When Starting Your Artist Website
3 February 2020

As an artist, having a website is essential to hel

Understanding Why Linear TV Advertising Should Still Be Part Of Your Marketing Package
27 November 2019

Marketing can go a dozen different ways these days

Four Professionals That Can Market Your Real Estate Business
24 September 2019

As a real estate professional, you know that homes

Getting New Business For Your Accounting Firm
23 June 2019

As a CPA, you may have a deep understanding of how

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Are You Opening An Upscale Boutique And Spa? 3 Benefits Of Using Scent In Your Marketing Plans

Marketing your new boutique and spa requires you to focus on the strategies that you know reach your customers. While you already know that a well-designed company website and social media campaign helps to get the word out about your spa and boutique, you also need to be creative to stand out to a more discriminating crowd. The majority of your customers are likely already inundated with visual advertising that they've learned to just ignore. Read More 

3 SEO Strategies When Starting Your Artist Website

As an artist, having a website is essential to help you with branding and to have a platform to sell your work. When launching your website, you also need to consider SEO strategies, which will affect your ranking and how much traffic you can generate to your site. Find Relevant Keywords All websites should begin with finding the right keywords that are not only relevant, but that will also optimize your website. Read More 

Understanding Why Linear TV Advertising Should Still Be Part Of Your Marketing Package

Marketing can go a dozen different ways these days. Pop up ads online, page links to advertising, social media advertising, and even classic linear TV advertising are all out there. You might be tempted to stick to just digital and/or social media advertising for getting your products or services out there, but there are plenty of good reasons for keeping linear TV advertising as part of your marketing package. People Still Watch a Lot of Regular TV Read More 

Four Professionals That Can Market Your Real Estate Business

As a real estate professional, you know that homes don't sell themselves. Marketing homes and matching those homes with the right buyers is a key part of your job. You're able to be effective because you are a domain expert: you know real estate, you know the market, and you know how to successfully leverage that knowledge into sales. Of course, that doesn't address the issue of how buyers will find you in the first place. Read More 

Getting New Business For Your Accounting Firm

As a CPA, you may have a deep understanding of how to best support individuals and companies with their finances. However, if you have a new CPA accounting business, you might be keenly aware of the small number of clients you have. Getting more customers for your own business can help you to become better at your job and attract even more people to your work. What efforts can attract prospective accounting clients? Read More